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As a startup founder, wouldn’t it be awesome if you could predict the future a little bit more than you currently do? It turns out you can: By paying close attention to what the behemoths in your space are doing.set the direction for a lot of what Amazon is doing this year — including where it invests. Re:Invent 2023 is coming up soon.
Google I/O revealed thatin computational photography, large language models and all things AI. As a startup, you can use these data points and draw a line into the future: Can you align yourself with the big-picture trends? Are you missing anything?
This week, at Apple’s worldwide developer conference WWDC, the company took the wraps off its AR/VR headset. Priced at $3,500 it won’t be a commercial success, but as a startup,.
Startup valuations are taking a pounding
After a frothy few years of don’t-call-it-a-bubble, it seems like the inevitable market correction is here. We’ve seen, and it seems like investors are starting to take a more realistic view of their investments, starting to mark them down.
Marking down an investment doesn’t necessarily mean drama; it refers to the common process of adjusting the value of an investment asset to reflect its current market value. In the case of VC, that often happens if the valuation turned out to be a bit on the optimistic side. Investors will typically mark down investments to avoid overstating their portfolio’s worth. In a nutshell, it’s best practice to acknowledge potential losses before they are realized. That’s what is happening now — and perhaps should have been happening for a while,, when .
Jeremy Abelson and Jacob Sonnenberg, both at Irving Investors, argue that if you haven’t yet,.
Just in the past few weeks week, we had another handful of examples of this:
Life is a highway
The EV space is exploding () at the moment, and there seems to be a huge amount of stuff in motion in the world of transportation.
Mercedes just got permission from the state of California to. No doubt this’ll set Elon Musk’s little temperature gauge to “furious” as but come up short on the self-driving front in its native California.
Price is often brought up as a major hurdle for EVs, butthat can cruise along for 275 miles and has a sub-$35,000 price tag. That still isn’t pocket change, but it’s a lot cheaper than a lot of the EVs on the road. Meanwhile, that made both Harri and myself squee with delight.
Safety is another theme across TechCrunch’s transportation coverage: Smarter cars should, in theory, mean safer roads. In practice,last month, and Transportation’s National Highway Traffic Safety Administration (NHTSA) recently proposed a rule that means that “would have to be capable of stopping and avoiding contact with a vehicle at speeds of up to 62 miles per hour.”
Remember what we said about legislation driving innovation and opportunities for startup? That proposed NHTSA rule falls into that category. Thought experiment: Could your company tap into that shift somehow?
Apple sets the pace
While Apple isn’t really a startup, it is the world’s first $3 trillion market cap company, so in a week where our servers have been melting from, I wanted to highlight some of the things that are most interesting to startups and startup founders.
One thing worth paying attention to is the, which often foreshadow large trends in design and user experience best practices — along with what the Cupertino-based software giant celebrates at the moment.
Another trend worth paying attention to from Apple is its focus on health and safety: It released ato ensure people get home safe, to shield you from unsolicited real-life aubergine emoji and . All of that is specific to this WWDC, but it continues a trend: , , , and lots of other health and safety indicators. It has made it that might be used for stalking, and a Safety Check and lockdown mode, which to get away from an abusive partner ( ).
As a startup, all of the above should give you pause for thought: There are big trends at play here that Apple clearly wants to continue to invest in. Apple has gone heavy into the privacy of your data, and leaning into security, safety, mental and physical health and more. Build something truly innovative in these spaces, and you have the world’s most valuable company validating that these are problems worth solving.
Top reads on TechCrunch this week
- From zero to AI hero: Sarah reports that .
- How AI is too much AI: “Lots of existing investments started pivoting into AI — roughly two companies every single month,” Day One Ventures founder and general partner Masha Bucher told Anna, as she wonders whether (TC+)
- The highs and lows of Snapchat’s AI: Amanda reports that , while Morgan reports that .
- As the weather is heating up, it’s time for shorts: Sarah reports that .
- From Series A to Plan B: Becca explores (TC+).
- A shift in gig work: Rebecca reports that .
- Health is skin deep: Paul reports that .
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